Thursday 29 September 2011

WHAT IS GOOD.. Studio Workshop//Systematic Thinking




Initial answers to the questions referring to our 'good'.


Words relating to my 'good' written in the style of identities associated with the tools of a street artist.


Using one word associated to my 'good' and writing it in the style of street art identities, refining this word to a single letter from that word and then drawing an image associated with my 'good' in similar styles.







Wow....a little rusty to say the least!!! I really need to get crackin' on sharpening up these drawing skills of mine.

Wednesday 28 September 2011

WHAT IS GOOD ..Studio Workshop3

My 9 answers... refined


What makes it good?



//Provides the process of creating street art
The process involved in creating a piece of visual street art requires specific tools to do so; without them nothing could be created. 

Who would find it good?

//Creatives who want to try a different medium to work in
Artists are constantly wanting to venture into the unknown and explore new mediums; with the knowledge of how others do it via their tools, they can then apply this to their own work.

Who wouldn't find it good?

//Creatives who do not know of or how to use the tools of a street artist
A creative who doesn’t necessarily know of or use the tools of a street artist may be unsure on how they could be used to benefit they’re work.

What is it better than and why?

//In studio work
Street art is produced and left in the public eye ...gets appreciation and recognition (where wanted) whereas work which doesn’t ‘get out there’ into the real work and sits in a drawer in a studio will receive no recognition or feedback from real life people.

If your good was a profession what would it be?

//Advertiser 
The street art produced by the tools may be used for advertising purposes (guerilla advertising).

If your good was a celebrity who would it be?

//Jaguar Skills
A highly skilled DJ who combines best bits into one solid mix using his own unique style, in the same street artists combine different tools and mediums.

If your good was a place where would it be?

//London
A place with a buzzing street art scene.

If your good was a product what would it be?

//Spray can
This is a product common to street artists (depending on their specialisation) 

If your good was an event what would it be?

//Art Exhibition
It is becoming more and more common to see a street artist exhibiting their work.

WHAT IS GOOD ..Studio Workshop2

Once we had pinned our 9 top answers up on the studio wall, it was then pointed out us that we needed to produce more focused answers being specific question. I did this for them all then narrowed it down again...


Good is...

The Tools of a Street Artist
What makes it good?
//No street art without them 

They are the tools you use to create the street art ...your hands can only do so much as a ‘tool’.

//Provides the process of creating street art

The process involved in creating a piece of visual street art requires specific tools to do so; without them nothing could be created. 

//Allows artists/designers express their creativity

Street art is an expression of ones creativity ...the tools are the medium through which this is done.

//Provides a base for technical creations

In order to produce a piece of technical work you need the tools to do so ...it is the utilisation of these tools and the skill involved which produces street art worth paying attention to, not just being classed as graffiti.

//Allows creatives to communicate a message

Street artists use their work to communicate a message to the public, whether it be for the purpose of advertising or to purely make a statement. Again, street art cannot be created without the tools to do so.
Who would find it good?

//Street artists

Street artists use their tools to enable them to produce street art.

//Artists

Many artists use similar/same tools to produce their artwork, it is just that their artwork is presented in a different context. 

//Members of the public with an appreciation for art

Members of the public may see a piece of street art and become instantly intrigued as to how the street artist has produced the work and what medium they have used to achieve this.

//Passers-by who are viewing street art

Similarly, anyone passing a piece of live street art may also be intrigued as to what tools the street artist used in order to achieve the artwork.

//Non designers and designers with an interest into how street art is/was produced

Both designers and non-designers may take an interest into a piece of street art and be curious as to the tools that were used to produce it as it is new to them.

//Creatives who want to try a different medium to work in

Artists are constantly wanting to venture into the unknown and explore new mediums; with the knowledge of how others do it via their tools, they can then apply this to their own work.

//Creatives who want a better understanding of how street art is produced


In order to fully understand a process you need to know the background information, this includes the tools used to produce the piece of art; it is only then that you can fully understand and appreciate the artwork.

//Creatives who have used the products but want a deeper knowledge of how they can be used to enhance their own work.


Some creatives may have used the tools a street artist used but not necessarily in the same context. By learning how a street artist has used their tools, it will enable them to progress and challenge the way in which they use their own tools.

//Creatives/designers/artists who want an alternative process to produce their work in


Creatives are constantly on the look out for new processes to use within their work, by learning how others have used their tools they can then transfer this knowledge into their own work.

Who wouldn't find it good?

//Those with no artistic interest


If a person has no interest in street art, they are not likely to be concerned with how it has been produced by the street artist.

//People against street art


If a person is against street art they are very unlikely to take the time to consider how the piece of street art was produced.

//Those who cannot use the tools


If someone cannot use the tools a street artist does, they may just disregard them and take no further interest into them whatsoever. 

//Those who view street art as graffiti ...illegal


A person who is anti-street art is highly unlikely to take an interest into the tools used to produce it.

//Police//those within 'the law'


Police may not want the use of a street artists tools to be publicized if it is to be produced under illegal conditions.

//Creatives who don’t use the tools of a street artist within their work


If a creative does not use the tools of a street artist they may not want to use them within their work as they do not ‘work’ with their style.

//Creatives who do not know of or how to use the tools of a street artist


A creative who doesn’t necessarily know of or use the tools of a street artist may be unsure on how they could be used to benefit they’re work.
What is it better than and why?

//The tools of a mechanic


Street art allows for self expression and provides the public with entertainment for free whereas those of a mechanic do not, they are simply used to get the job in hand done.

//Graffiti


Street art sends a message/provides entertainment, therefore serving more of a purpose.

//In studio work


Street art is produced and left in the public eye ...gets appreciation and recognition (where wanted) whereas work which doesn’t ‘get out there’ into the real work and sits in a drawer in a studio will receive no recognition or feedback from real life people.

//The use of software


The tools of a street artist provide a much more hands on approach than software based products.

//Piece of blank paper


The tools of a street artist gives you the opportunity to develop that blank piece of paper into something amazing, a piece of artwork!

If your good was a profession what would it be?

//Street artist


The tools of a street artist art used to produce street art.

//Advertiser 


The street art produced by the tools may be used for advertising purposes (guerilla advertising)

//Entertainer


The street art may have been produced with the purpose of entertaining the public or passerby.

//Typographer


The street art produced by the tools may have an element of typography about it or be solely typographically based.

//Creative Designer


The tools are used by a street artist to produce a piece of creative artwork which they have designed.
If your good was a celebrity who would it be?

//Heston Blumethal


He is a creative genius in the world of food, combining the science of food with the science of chemistry.

//Banksy


He make a statement with every piece of work he produces; whether it be socio political or personal, it always seems to be relevant to the present day.

//Gok Wan


Innovative fashion designer who has the ability to change someones perception of themselves (the inner self) through their exterior (the clothes they wear)

//Jaguar Skills


A highly skilled DJ who combines best bits into one solid mix using his own unique style.

//Beyonce


She is multi-functional/talented, having had successful careers in both music and acting.
If your good was a place where would it be?

//London
//Berlin
//USA//New York
//Amsterdam


These are all places which have a buzzing street art scenes.

//Blank Wall
//Hidden spaces
//Blank floor


These are places where street art is produced.

//Garage
//Can bag
//Studio


These are places where the tools of an artist may be stored

If your good was a product what would it be?

//Spray can
//Paint
//Tape
//Stencils//Stock and scalpel
//Markers


These are a few products common to street artists (depending on their specialisation) 
If your good was an event what would it be?

//Outlook festival


There is such a buzzing vibe about this festival, this is the same type of feeling you would experience when using the tools of a street artist.

//Art Exhibition


It is becoming more and more common to see a street artist exhibiting their work.

//Art Installation
//Art Festival  


      WHAT IS GOOD.. Studio Workshop

      Todays workshop really tested us today, it proved my drawing skills were most definitely rusty after the summer break ..i NEED to get drawing again! 



      As a result of this workshop today, my task now is to create 150 logo designs for next wednesday ...best get crackin'!!!!

      WHAT IS GOOD ..Studio Workshop

      Good is...

      The Tools of a Street Artist

      What makes it good?
      1. No street art without them
      2. Provides the process of creating street art
      3. Lets the people express their creativity
      4. Provides a base for technical creations
      5. Allows people to communicate a message
      Who would find it good?
      1. Street artists
      2. Artists
      3. People with an appreciation for art
      4. The people viewing street art
      5. People with an interest into how street art is/was produced
      Who wouldn't find it good?
      1. Those with no artistic interest
      2. People against street art
      3. Those who cannot use the tools
      4. Those who view street art as graffiti ...illegal
      5. Police//those within 'the law'
      What is it better than and why?
      1. The tools of a mechanic: street art allows for self expression and provides the public with entertainment for free
      2. Graffiti//sends a message, provides entertainment ..serves more of a purpose
      3. In studio work//street art is in the public eye ...gets appreciation and recognition (where wanted)
      4.   
      5.  
      If that good was a profession what would it be?
      1. Street artist
      2. Advertising: guerilla
      3. Entertainment
      4.  
      5.  
      If you good was a celebrity who would it be?
      1. Heston Blumethal//Creative genius 
      2. Banksy//Statement with each piece of work
      3. Gok Wan//Innovative
      4. Jaguar Skills//Mash-up of best bits into one
      5. Beyonce//Multi-functional
      If your good was a place where would it be?
      1. London
      2. Berlin
      3. USA//New York
      4. Amsterdam
      5. Blank Wall
      6. Hidden spaces
      If your good was a product what would it be?
      1. Spray can
      2. Paint
      3. Tape
      4. Stencils//Stock and scalpel 
      5. Markers
      If your good was an event what would it be?
      1. Outlook festival
      2. Art Exhibition
      3. Art Installation 
      4.  
      5.  

      Best of each category

      1. What makes it good? Provides the process of creating street art.
      2. Who would find it good? Artists.
      3. Who wouldn't find it good? People against street art.
      4. What is it better than and why? In studio work.
      5. If that good was a profession what would it be? Advertising.
      6. If you good was a celebrity who would it be? Jaguar Skills.
      7. If your good was a place where would it be? London.
      8. If your good was a product what would it be? Spray can.
      9. If your good was an event what would it be? 

      Tuesday 27 September 2011

      At the printers...




      Mac Suite Workshop

      Design Software for Commercial Print


      Illustrator

      Appropriate Colour Systems:


      Colour Models



      CMYK= Process Colours

      Requires 4 printing plates C M Y K


      Toolbar of file...



      Applying colour

      Colour Picker:




      Swatches:
      (Consistent use of colour; simple, quick and easy to use also)





      CMYK sliders:



      Build and create own swatch palette:

      Delete swatch palettes


      Palette Specific Menu


      Select all unused swatches and delete:



      Only 4 Swatches left:



      Registration swatch:


      Purer richer black
      Used for text
      Used for print marks 
      To register colours on the commercial print process
      Appear on every single positive output (CMYK separations)
      Never use in artwork
      Ink limits can be applied


      Add New Swatches:

      Modify ink percentages 





      Create swatch directly from swatch palette 


      Change view:



      Gives more info.
      Ensure in CMYK


      To put colour from illustrator artwork into swatch palette:



      The ones added in this way have a grey box next to it whereas the others do not


      Global box is checked


      This is because when a global colour's ink mix (or any value) is changed, it affects the whole document. 
      If it is a non-global colour which has it's ink mix changed, there is not link between each piece of artwork and the swatch properties. 



      The ink mix is displayed differently. The global ink mix allows you to produce different tints of the colour (using the same ink mixture)

      You can add this as a new tint



      Gives more variation if restricted to 2 colours. 


      Spot Colour

      A single colour (C M Y or K) that is applied using its own printing plate. A ready mixed ink. 

      Advantages
      • to print a colour which is not possible to produce using a mixture (florescent, metallic), 
      • cost; a 1 colour print job is cheaper to produce as you only need to prepare 1 plate rather than 4 for CMYK (same as with 2 colour print job)
      • Corporate or brand identity colour (exactly the same colour printed anywhere in the world)
      Disadvantages:
      • CMYK plus 3 spot colours would require 7 plates = more expensive


      Work with spot colours via pantone swatch booklets. Each colour has its own unique reference number.

      Accessing spot colour libraries:

        

      Colour Books:



      PANTONE

      Coated/Uncoated: refers to the stock printing on.
      If using spot colour system, ask printers the appropriate book to use.

      To find a swatch:


      list view provides pantone codes



      'Show find field' allows you to find pantone colour swatches using the reference number.


      Click on swatch to add to the default swatch palette. 


      DO NOT change name of spot colour. Printers use this to reference colour.


      Circular symbol indicate spot colour.


      Create library of tints in the same way as previous.


      How to check a spot colour before going to print:

      Printers Proof... can ask for this at printer (may cost a lot!)


      Saving a palette: 


      Can then be accessed from other Illustrator files


      Can be accessed through using a college computer.

      To open swatch again:


      Open Swatch Library ... User Defined


      Save as 'Adobe Swatch Exchange' ..allows you to use in across adobe software.
      However, cannot access spot colours and tints between softwares in this way. 


      To Print....


      'Output'


      'Separations'


      Separated plates:


      This is how choice of colour affects what you print and pricing for plates.