I felt so boggled by the amount of work I had to get done over this next week that I wrote myself a plan to get me on my way, this may change as the week progresses but for now I am sticking to this!
I first wrote down all the design elements I thought I should include in my re-brand in order to successfully portray 17 as a brand to my target audience.
I then considered the products that the 17 brand sells and categorised these as they had on their online shop.
I then considered 5 ways in which I could create a range of these products, tallying up the amount of designs this totaled using a blue pen.
Finally, I considered possible method of distribution for this range of 17 products and the design involved with this.
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